Using the ReAct Method to Guide AI to Build Better Apps

Note: This isn’t about React (the JavaScript framework). The ReAct Method (short for Reason + Act) is a way to guide AI so it thinks, acts, and learns iteratively, a skill every Product Builder and Vibe Coder should master.
Why Learn How ReAct Works?
Understanding how the ReAct (Reason + Act) method works will help you guide AI into building better apps, workflows, and prototypes.
From Prompting to Guiding
Most people still talk to AI like it’s a search engine: they ask a question and wait for an answer. But that’s not how professional builders work.
If you’re a Vibe Coder or Product Builder, your role isn’t just to prompt AI, it’s to guide it. You shape how it reasons, when it acts, and how it learns from feedback.
That’s where ReAct comes in.
It’s a simple but powerful mental model that teaches AI to think, act, and refine, turning your conversation into a loop of intelligent collaboration instead of a one-way chat.
What Is ReAct?
ReAct stands for Reason + Act, a method developed by researchers at Google and Princeton. Instead of generating one-shot answers, AI agents that use ReAct follow an iterative reasoning loop:
Thought → Action → Observation → (repeat until confident) → Answer
Here’s how it works:
- Thought : AI explains its reasoning: what it’s thinking and why.
- Action : AI performs an operation (like writing code, building a UI, or generating content).
- Observation : AI looks at the result, interprets what happened, and adjusts its approach.
- Answer : Once it’s confident, AI delivers the final result or conclusion.
This loop helps AI handle complex problems the same way we (humans) do, by thinking, testing, observing, and improving.
Example: The ReAct Method in Action
Below is a simple example showing how the ReAct method works in an AI conversation, starting with the System Prompt that defines how the model should behave, followed by a User Message, and finally the ReAct reasoning loop as it unfolds step-by-step.
System Prompt
You are an AI reasoning agent that follows the ReAct (Reason + Act) framework.
You solve problems by alternating between reasoning and acting steps.
For every question, you will:
1. Reason about what to do next in a "Thought" step.
2. Take an "Action" (which can be simulated or described).
3. Receive "Observation" feedback (from your previous step or user-provided input).
4. Continue reasoning based on that observation until you reach a confident conclusion.
Your responses must follow this structure exactly:
Thought: [Explain your reasoning or what you plan to do next.]
Action: [Describe the action you will take or simulate it.]
Observation: [Summarize the result or what was learned from the action.]
Repeat this cycle as needed. When you have gathered enough information, produce a final:
Answer: [Provide the final answer or conclusion.]
If a question cannot be answered, end with:
Answer: [No answer available]
User Message
Who was president of the United States when Apple was founded?
The ReAct Loop in Action
Thought: I need to find when Apple was founded.
Action: Recall("Apple founding year")
Observation: Apple was founded in 1976.
Thought: I now need to determine who was president in 1976.
Action: Recall("US president in 1976")
Observation: Gerald Ford was president in 1976.
Answer: Gerald Ford was president when Apple was founded.
AI Answer to User
Answer: Gerald Ford was president when Apple was founded.
Visualizing the ReAct Process

Why ReAct Matters for Product Builders
As a Product Builder, you’re not coding line-by-line, you’re orchestrating reasoning. You help AI make smarter decisions by guiding it thought process and keeping it aligned with your goal.
Here’s what ReAct gives you:
- Structure in chaos : Instead of random answers, you get a clear sequence of reasoning steps.
- Transparency : You see how the AI reaches conclusions, making it easier to correct or redirect.
- Iterative control : You can intervene mid-process, refine the reasoning, and improve outcomes.
- Fewer hallucinations : Each action depends on validated observations before moving forward.
With ReAct, you stop hoping AI “gets it right”, and start steering it toward the right outcome.
How to Use ReAct When Guiding AI
You don’t have to code a ReAct agent to use this method. You can apply it in any conversation with AI by mirroring the same loop in how you guide it.
Here’s how:
- Start with intent : “Let’s design a simple booking app for events.”
- Encourage reasoning : “Think through what components we’d need such as forms, user flows, and data models.”
- Prompt action : “Okay, create the first draft of the data structure.”
- Ask for observation : “Review that. Does it cover user authentication and time zones?”
- Iterate : “Refine the schema and generate the updated version.”
By using this conversational structure, you’re helping AI reason, act, and learn.
ReAct in Modern AI Coding Tools
You’ve probably already used ReAct without realizing it. Many of today’s most popular AI tools for builders run on ReAct-like reasoning under the hood including:
- Claude Code
- OpenAI Codex
- Lovable
- V0 by Vercel
These tools may hide the complexity, but behind the scenes they’re doing what ReAct describes: reason, act, observe, repeat.
Key Takeaways for Product Builders
- ReAct helps you guide AI’s reasoning, not just its output.
- You control the loop, when to act, when to reflect, when to stop.
- The more structured your interaction, the smarter your AI becomes.
- ReAct turns prompting into collaboration and collaboration builds better products.
Closing Thought
Vibe Coding isn’t about writing code, it’s about guiding AI into building properly. ReAct gives you the language of reasoning that AI understands. Once you start thinking in loops: reason, act, observe, refine, you stop prompting randomly and start building intentionally. That’s how Product Builders turn ideas into scalable and maintainable apps.
About the Author

Marcelo Lewin, Founder @ iCodeWith.ai
Marcelo is the founder of iCodeWith.ai. He has 30+ years of experience in the tech industry. He's a Vibe Coder Advocate, passionate about helping non-developers build apps using AI. Prior to launching iCodeWith.ai, Marcelo founded several other startups and held roles at companies like Toyota, NBC, Cigna, J.F. Shea, and Walt Disney Imagineering.
